1. Introduction
Back Seat Delete (“Company,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website or purchase our products.
By using our website, you agree to the terms of this Privacy Policy.
2. Information We Collect
We may collect the following types of information:
A. Personal Information
When you place an order or contact us, we may collect:
- Full name
- Billing address
- Shipping address
- Email address
- Phone number
- Payment information (processed securely via third-party processors)
B. Automatically Collected Information
When you visit our site, we may collect:
- IP address
- Browser type
- Device information
- Pages visited
- Time spent on pages
- Referring website
This information helps us improve performance and user experience.
3. How We Use Your Information
We use your information to:
- Process and fulfill orders
- Communicate order updates
- Respond to customer service inquiries
- Improve our website and product offerings
- Send marketing emails (if you opt in)
- Prevent fraud and unauthorized transactions
We do not sell your personal information.
4. Payment Processing & Security
All payments are processed through secure third-party payment processors (such as Stripe, Shopify Payments, Wix Payments, or similar providers).
We do not store full credit card numbers on our servers.
Payment processors use encryption and security protocols to protect your data.
5. Email Communications
If you subscribe to our mailing list, we may send:
- Product updates
- Promotions
- Announcements
- Order-related communications
You may unsubscribe at any time by clicking the “unsubscribe” link in any email.
Transactional emails (order confirmations, shipping notifications) will still be sent as required to complete your purchase.
6. Cookies & Tracking Technologies
Our website may use cookies and similar tracking technologies to:
- Improve site functionality
- Analyze website traffic
- Remember user preferences
- Support marketing and advertising campaigns
You may disable cookies in your browser settings, but doing so may limit site functionality.
7. Third-Party Services
We may use third-party tools and services including but not limited to:
- E-commerce platforms (Shopify, etc.)
- Payment processors (Stripe, etc.)
- Shipping providers
- Email marketing platforms
- Analytics tools (Google Analytics, Meta Pixel, etc.)
These third parties may collect and process data in accordance with their own privacy policies.
We are not responsible for the privacy practices of third-party services.
8. Data Retention
We retain personal information only as long as necessary to:
- Fulfill orders
- Comply with legal obligations
- Resolve disputes
- Enforce agreements
9. Data Security
We implement reasonable administrative, technical, and physical safeguards to protect your personal information.
However, no method of transmission over the internet is 100% secure. By using our website, you acknowledge this inherent risk.
10. Your Rights
Depending on your location, you may have the right to:
- Request access to your personal information
- Request correction of inaccurate data
- Request deletion of your data
- Opt out of marketing communications
To make such a request, contact us at the information below.
11. Children’s Privacy
Our website and products are not directed toward children under the age of 13.
We do not knowingly collect personal information from children.
If we become aware that we have collected such information, we will take steps to delete it.
12. Changes to This Policy
We reserve the right to update this Privacy Policy at any time.
Changes will be posted on this page with an updated Effective Date.
Continued use of the website after changes are posted constitutes acceptance of the revised policy.
13. Contact Information
If you have questions about this Privacy Policy, please contact:
Back Seat Delete
Shop our customer favorites
Why Back Seat Delete
Back Seat Delete was created to solve a real problem - wasted space inside the Jeep Gladiator. Instead of designing parts on a screen first, we build and test everything hands-on, focusing on real-world use, durability, and flexibility. Every product is made to help you carry more, weigh less, and stay organized without compromising how you use your Jeep.
Whether you’re building a full overland rig, dialing in a weekend adventure setup, or simply reclaiming interior space for daily use, Back Seat Delete delivers smart, American-made solutions designed around how you actually travel - not how a catalog says you should.